How Testimonials Attract Your Soulmate Clients

How Testimonials Attract Your Soulmate Clients

As a business owner, do you often go out of your way to ask for client testimonials? It can be a scary thought for some, especially when you aren’t that confident in your services/products. Are you open to receiving glowing reviews from your clients? How Testimonials...
How to Price Your Packages as a Service-based Entrepreneur

How to Price Your Packages as a Service-based Entrepreneur

Raise your hand if setting prices is one of the things that makes you hesitate when running your business 🙋‍♀️ It’s normal, whether you’re new in the industry or even when you’ve built a ton of client projects over the years. Price Your Packages as a Service-based...
Building a Brand vs. a Business: What’s the Difference?

Building a Brand vs. a Business: What’s the Difference?

Your brand = your business, right? Well, not exactly. A business is a company—it comprises your marketing, your product and services, your staff and fellow visionaries. On the other hand, a brand is your business’ image and identity. It’s easy to simply say, “Oh, so...