by Stephanie | Mar 5, 2020 | Marketing
If you’ve scrolled through your feed at least once in the past 7 days, you might’ve encountered an ad or two that looks suspiciously like what you’ve been searching for in the past few days. Facebook Ads Since being introduced in 2004 (just a month after Facebook...
by Stephanie | Jan 23, 2020 | Marketing
If you’re reading this, you might be rushing and posting on a whim, hustling just to get something out this week. On the other hand, you might also be someone who never ventured into this territory much in the past and you’d like to know how to plan content for the...
by Stephanie | Jan 16, 2020 | Marketing
I’m back with part 2 of my marketing mistake article! If you haven’t read part 1, make sure to go through that first. I also created a bingo card with the most common marketing mistakes so you can audit yourself and your business in a more fun way. (Remember that this...
by Stephanie | Jan 10, 2020 | Marketing
Before reading this blog post, I want you to first think about this: On a scale of 1 to 10, how did your marketing efforts perform in the past 12 months? If you have a smile on your face thinking about it then you must be doing something right (cheers to that!). Now,...
by Stephanie | Dec 30, 2019 | Marketing
If you’re a business owner who is planning to use social media and online content to boost sales, you’ve probably searched online how to create a content strategy. After hours and hours of research, you most likely stumbled upon this common marketing advice — create a...
by Stephanie | Nov 28, 2019 | Business, Marketing
I know that whenever you read “Black Friday”, the first thing that comes to mind is what will be on sale in Sephora or how much you can score cheap Christmas gifts from Target. Black Friday for small businesses is rarely something new entrepreneurs would participate...