{"id":18454,"date":"2020-04-27T04:28:36","date_gmt":"2020-04-27T03:28:36","guid":{"rendered":"https:\/\/stephaniesmolders.com\/?p=18454"},"modified":"2020-04-27T04:31:45","modified_gmt":"2020-04-27T03:31:45","slug":"how-to-transition-from-physical-to-online-business","status":"publish","type":"post","link":"https:\/\/stephaniesmolders.com\/oldwebsite\/how-to-transition-from-physical-to-online-business\/","title":{"rendered":"How to Transition from Physical to Online Business"},"content":{"rendered":"\n[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.0.10&#8243;][et_pb_row _builder_version=&#8221;4.0.10&#8243;][et_pb_column _builder_version=&#8221;4.0.10&#8243; type=&#8221;4_4&#8243;][et_pb_text _builder_version=&#8221;4.0.10&#8243; hover_enabled=&#8221;0&#8243;]<p><span style=\"font-weight: 400;\">Ever considered transitioning from a physical to an online business? The process can be overwhelming at first, but with how the digital world continues to bloom, it is a worthy time and financial investment.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I listed down the four things you can check off your list if you\u2019re considering starting an online business.\u00a0\u00a0\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>Look after your website as if you&#8217;re taking care of your physical store<\/b><\/h2>\n<h2><b>\u00a0<\/b><\/h2>\n<p><b><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/stephaniesmolders.com\/oldwebsite\/wp-content\/uploads\/2020\/04\/girl-designing-website-at-an-agency_t20_d1ZbeA-2.jpg?resize=1009%2C673&#038;ssl=1\" width=\"1009\" height=\"673\" alt=\"\" class=\"wp-image-18457 alignnone size-full\" srcset=\"https:\/\/i0.wp.com\/stephaniesmolders.com\/oldwebsite\/wp-content\/uploads\/2020\/04\/girl-designing-website-at-an-agency_t20_d1ZbeA-2.jpg?resize=1009%2C673&#038;ssl=1 1009w, https:\/\/stephaniesmolders.com\/oldwebsite\/wp-content\/uploads\/2020\/04\/girl-designing-website-at-an-agency_t20_d1ZbeA-2-980x654.jpg 980w, https:\/\/stephaniesmolders.com\/oldwebsite\/wp-content\/uploads\/2020\/04\/girl-designing-website-at-an-agency_t20_d1ZbeA-2-480x320.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1009px, 100vw\" data-recalc-dims=\"1\" \/><\/b><\/p>\n<p><span style=\"font-weight: 400;\">If you have a brick and mortar store, you most likely spend a reasonable amount of time designing, arranging, and cleaning your shop.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Starting an online business will be the same since you\u2019ll have your own digital space\u2014your website.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><\/span><\/p>\n<h3><em><strong>Make sure your website\u2026<\/strong><\/em><\/h3>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Has consistent branding (Read: good design \ud83d\udc4c\ud83c\udffc)<\/span><span style=\"font-weight: 400;\"><\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Is secure (<\/span><a href=\"https:\/\/www.forbes.com\/sites\/forbestechcouncil\/2018\/05\/18\/why-an-ssl-certificate-is-important-for-your-company-website\/#66d980aa1dc3\"><span style=\"font-weight: 400;\">Get an SSL certificate<\/span><\/a><span style=\"font-weight: 400;\">. This will usually be available through your hosting provider)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Loads fast (compress large image files, for starters)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Is mobile-friendly<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Has readable and easy-to-understand copy and content<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Has clear navigation (minimize categories as much as you can so readers will know where to go)<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"><\/span><\/p>\n[\/et_pb_text][et_pb_text _builder_version=&#8221;4.0.10&#8243; hover_enabled=&#8221;0&#8243;]<h2><b>Choose the right online marketing platform<\/b><\/h2>\n<p><b><\/b><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/stephaniesmolders.com\/oldwebsite\/wp-content\/uploads\/2020\/04\/woman-hand-using-smartphone-and-show-technology-icon-social-media-concept-social-network_t20_P1y0Gp.jpg?resize=1080%2C607&#038;ssl=1\" width=\"1080\" height=\"607\" alt=\"\" class=\"wp-image-18458 alignnone size-full\" srcset=\"https:\/\/i0.wp.com\/stephaniesmolders.com\/oldwebsite\/wp-content\/uploads\/2020\/04\/woman-hand-using-smartphone-and-show-technology-icon-social-media-concept-social-network_t20_P1y0Gp.jpg?resize=1080%2C607&#038;ssl=1 1129w, https:\/\/stephaniesmolders.com\/oldwebsite\/wp-content\/uploads\/2020\/04\/woman-hand-using-smartphone-and-show-technology-icon-social-media-concept-social-network_t20_P1y0Gp-980x551.jpg 980w, https:\/\/stephaniesmolders.com\/oldwebsite\/wp-content\/uploads\/2020\/04\/woman-hand-using-smartphone-and-show-technology-icon-social-media-concept-social-network_t20_P1y0Gp-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1129px, 100vw\" data-recalc-dims=\"1\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Think of your current customers and brainstorm where you\u2019ll most likely find them online.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Are they in their 40s to 50s? Almost everyone is on Facebook and there\u2019s a high chance you\u2019ll attract them to your store by being active on the platform. Are you mostly selling to young adults? You\u2019ll find them <\/span><a href=\"https:\/\/blog.hootsuite.com\/instagram-demographics\/\"><span style=\"font-weight: 400;\">clicking through shoppable posts on Instagram<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You know what they say when it comes to business\u2014location, location, location! And when you find the right social media channel to pour your energy in, the easier it will be to find your target customers and achieve brand visibility. You don\u2019t have to be visible everywhere and do all the things. Make sure you choose the right platform for your business and you!<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><\/span><\/p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.0.10&#8243; hover_enabled=&#8221;0&#8243;]<h2><b>Streamline your online payment system<\/b><\/h2>\n<p><b><\/b><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/stephaniesmolders.com\/oldwebsite\/wp-content\/uploads\/2020\/04\/dominated-girl-shopping-online-paying-with-credit-card_t20_Xz2EXX.jpg?resize=1047%2C698&#038;ssl=1\" width=\"1047\" height=\"698\" alt=\"\" class=\"wp-image-18459 alignnone size-full\" srcset=\"https:\/\/i0.wp.com\/stephaniesmolders.com\/oldwebsite\/wp-content\/uploads\/2020\/04\/dominated-girl-shopping-online-paying-with-credit-card_t20_Xz2EXX.jpg?resize=1047%2C698&#038;ssl=1 1047w, https:\/\/stephaniesmolders.com\/oldwebsite\/wp-content\/uploads\/2020\/04\/dominated-girl-shopping-online-paying-with-credit-card_t20_Xz2EXX-980x653.jpg 980w, https:\/\/stephaniesmolders.com\/oldwebsite\/wp-content\/uploads\/2020\/04\/dominated-girl-shopping-online-paying-with-credit-card_t20_Xz2EXX-480x320.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1047px, 100vw\" data-recalc-dims=\"1\" \/><\/p>\n<p><span style=\"font-weight: 400;\">If you want to earn online, make sure you make it easy for your customers to pay. The trick here is to minimize checkout time as much as possible. The longer it takes to go to that \u201cPay Now\u201d button, the more chance they\u2019ll get to double-think making a purchase.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Set up one-click payment systems (like having a PayPal button on your website), give your prospects the ability to check out anytime and anywhere, and make sure you can accept payment from major credit and debit cards.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Did this give you confidence that you can transition from a physical to an online business? Tell me more about your game plan by <\/span><a href=\"https:\/\/stephaniesmolders.com\/oldwebsite\/work-with-me\/strategy-session\/\"><span style=\"font-weight: 400;\">applying for a <strong>FREE strategy call here!<\/strong><\/span><\/a><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"<p>Ever considered transitioning from a physical to an online business? The process can be overwhelming at first, but with how the digital world continues to bloom, it is a worthy time and financial investment.\u00a0 I listed down the four things you can check off your list if you\u2019re considering starting an online business.\u00a0\u00a0\u00a0 &nbsp; Look [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":18463,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[281],"tags":[292,286,291],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Transition from Physical to Online Business -<\/title>\n<meta name=\"description\" content=\"If you\u2019re 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