{"id":18908,"date":"2020-07-22T13:30:04","date_gmt":"2020-07-22T12:30:04","guid":{"rendered":"https:\/\/stephaniesmolders.com\/?p=18908"},"modified":"2022-12-25T15:06:06","modified_gmt":"2022-12-25T14:06:06","slug":"mid-year-business-review-how-to-prepare-for-the-second-half-of-2020","status":"publish","type":"post","link":"https:\/\/stephaniesmolders.com\/oldwebsite\/mid-year-business-review-how-to-prepare-for-the-second-half-of-2020\/","title":{"rendered":"Mid-Year Business Review: How to Prepare for the Second Half of 2020"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.0&#8243; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><span style=\"font-weight: 400;\">Can you believe it\u2019s been six months since we welcomed 2020?? For most of us, those 181 days might have been spent in our homes due to Coronavirus. Many businesses were hit by the sudden downturn of the economy but I can\u2019t help but feel that July can be a fresh beginning. <span style=\"color: #ffffff;\">Mid-Year Business Review<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whether you want to restart your business or you\u2019re powering through, make sure to still find the time to do a mid-year business review. Here are three things that will help prepare you in your entrepreneurial journey before 2020 ends.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><b>Do a Business Audit<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Take this time to look through your processes, income streams, expenses, and your business plan. Since this can be a long process, we\u2019ll divide it into two quick questions that can span most sectors of your business:<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>\u201cAm I targeting the right client base?\u201d<\/b><\/p>\n<p><span style=\"font-weight: 400;\">This boils down to your message. Are your mission, vision and values aligned with the kind of clients you\u2019d like to attract? Are your visuals consistent? If not, it\u2019s time to reflect more on how you brand your business.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>\u201cIf I compare the number of discovery calls\/customer outreach\/online engagement with the number of deals I was able to close, did the latter make up for the time I spent on the former?\u201d<\/b><\/p>\n<p><span style=\"font-weight: 400;\">In other words, did the revenue and number of clients you\u2019ve had in the past six months make up for the hours you\u2019ve spent on client acquisition? If you dedicated more hours into pitching and offering freebies but didn\u2019t convert much, it might be time to look at your:<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Processes (Are you making it easy for clients to say yes or to click \u201cBuy Now\u201d?)\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Pricing (From the client\u2019s perspective, is the value of what you\u2019re selling justifies the price? Are you overpricing or underpricing?)\u00a0\u00a0<\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/stephaniesmolders.com\/oldwebsite\/wp-content\/uploads\/2020\/07\/piggy-bank-finance-financial-crisis-money-saving-coin-investment-wealth-bank-business-banking-concept_t20_YEv1Ym.jpg&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>\u00a0<\/h2>\n<h2>\u00a0<\/h2>\n<h2><b>Take a Second Look at Your Profit Plan<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Like your business audit, you should also take a deeper look into your revenueThis can give you insight on which of your actions are bringing in cash flow and where you are leaving money on the table.<\/span><\/p>\n<p><strong><i>Ask yourself:<\/i><\/strong><span style=\"font-weight: 400;\"> Are my current offerings serving me? Or are they withering away on my website? Did my actions in the last six months contribute to my financial goal? Or were they more expenses than income? Are my prices too high or too low? Is that figure contributing to my profit plan or should I increase\/decrease?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you don\u2019t have a profit plan, <\/span><i><span style=\"font-weight: 400;\">now<\/span><\/i><span style=\"font-weight: 400;\"> is the best time to create one! (I have a detailed walkthrough of this in my <\/span><strong><span style=\"color: #e787a3;\"><a style=\"color: #e787a3;\" href=\"https:\/\/stephaniesmolders.com\/oldwebsite\/build-a-brand-course\/\">Build a Brand course<\/a><\/span><\/strong><span style=\"font-weight: 400;\"> *wink wink*)\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The gist of this is for you to determine your ideal rates by working <\/span><i><span style=\"font-weight: 400;\">backward<\/span><\/i><span style=\"font-weight: 400;\">. You think of how much you\u2019d like to earn in a year, divide it by 12 months and you have your monthly ideal profit. This is the most basic calculation to just get you started. You\u2019ll be basing your prices and the number of deals you need to close based on this figure.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, ask yourself: Do you feel as if you\u2019re hitting that figure?<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/stephaniesmolders.com\/oldwebsite\/wp-content\/uploads\/2020\/07\/notebook-with-empty-sheets-pencils-and-cute-cactus-eraser-on-yellow-background-back-to-school-mock_t20_ax2rkn.jpg&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>\u00a0<\/h2>\n<h2>\u00a0<\/h2>\n<h2><b>Upskill and Dedicate Hours to Learning<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Last thing for you to reflect on is this: have I learned something new recently?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As an entrepreneur, you\u2019re a lifelong learner. The more you dedicate time to study and learn new things, the more you\u2019re boosting your skillset further. (And this can even lead to an upgrade of your offers = increased prices!)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Since it\u2019s summer and you\u2019re more or less still stuck at home, take this time to explore Skillshare or even just Youtube. I personally think it\u2019s refreshing whenever I get to learn something new. I\u2019m currently learning more about finances, money mindset and Human Design.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">All these may seem like a lot to handle but trust me. Six months from now and your business will thank you. Grab yourself a cup of tea and go through all these questions (I also created a graphic below with all these) and tell me how it goes by dropping a comment!\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/stephaniesmolders.com\/oldwebsite\/wp-content\/uploads\/2020\/07\/rsz_july_review_article.png&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.19.0&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;Cormorant Garamond|600|||||||&#8221; header_2_font_size=&#8221;30px&#8221; header_3_font=&#8221;Cormorant Garamond|700|||||||&#8221; header_3_font_size=&#8221;20px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><em><span style=\"font-weight: 400;\">P.S. If you are new to Human Design, <span style=\"text-decoration: underline;\"><strong><a href=\"https:\/\/stephaniesmolders.com\/oldwebsite\/human-design-guide\/\"><span style=\"color: #de5d83; text-decoration: underline;\">download this free guide to explore your chart more.<\/span><\/a><\/strong><\/span><\/span><\/em><\/p>\n<h3><em><span style=\"font-weight: 400;\">\u00a0<\/span><\/em><\/h3>\n<p><span data-preserver-spaces=\"true\">I would love to hear your insights from this exercise, unicorn.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Feel free to message me on\u00a0<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.instagram.com\/stephanie.smolders\/\" target=\"_blank\" rel=\"noopener\"><em><strong>Instagram to share them<\/strong><\/em><\/a>, or share your insights <span data-preserver-spaces=\"true\"><span style=\"font-weight: 400;\">in the comments below \u2728<\/span><\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Do you know how you\u2019ll prepare your business for the second half of 2020? I\u2019m here to guide you through a mid-year business review <\/p>\n","protected":false},"author":1,"featured_media":18919,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[281],"tags":[311,312],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mid-Year Business Review - How to Prepare for the Second Half<\/title>\n<meta name=\"description\" content=\"Mid-Year Business Review: How to Prepare for the Second Half of the year is a big deal. 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