by Stephanie | May 28, 2020 | Marketing
When you started your business, how did you approach your marketing? Like with any type of business, there is no one-size-fits-all strategy. However, one thing any entrepreneur should keep in mind is that alignment attracts. So how do you find alignment? I’ve...
by Stephanie | Apr 30, 2020 | Marketing
Marketing your business on social media for a while now? You might’ve been given the advice to show up on Instagram Stories. Even when your graphics and photos do well on the feed, nothing humanizes a brand more than when the founder’s face pops up once in a while. ...
by Stephanie | Mar 23, 2020 | Marketing
You did it! You ran your first ad, optimizing like crazy the last few nights, and now ready to see Facebook drive in sales! But days already passed by and you’re wondering why it’s not converting the way you thought it would. Or maybe you’re someone who’s ready to...
by Stephanie | Mar 5, 2020 | Marketing
If you’ve scrolled through your feed at least once in the past 7 days, you might’ve encountered an ad or two that looks suspiciously like what you’ve been searching for in the past few days. Since being introduced in 2004 (just a month after Facebook launched!),...
by Stephanie | Jan 23, 2020 | Marketing
If you’re reading this, you might be someone who’s rushing and posting on a whim, hustling just to get something out this week. On the other hand, you might also be someone who never ventured this territory much in the past and you’d like to know how to plan content...
by Stephanie | Jan 16, 2020 | Marketing
I’m back with part 2 of my marketing mistake article! If you haven’t read part 1, make sure to go through that first. I also created a bingo card with the most common marketing mistakes so you can audit yourself and your business in a more fun way. (Remember that this...
